Social Media made easy.
Packages from £99.
What and why?
Social media is a website or app that enables users to create and share content. Most of these platforms are widely recognised even by those who don’t care to partake – Facebook, Instagram, Twitter, LinkedIn, Snapchat, Pinterest and so on. The beauty of being able to create and share content on these platforms is that it’s instant and you can control who sees it.
Social media is arguably the easiest way to advertise your product or business to your desired target audience. When you sign up to social media platforms such as Facebook, Instagram or Twitter, 99 times out of 100 you’ll submit personal information such as age, gender and location. Beyond that, you’ll offer up little nuggets of information about your hobbies and interests as you continue to explore and engage with posts and articles. Turns out these ‘little nuggets’ are pure gold for advertisers as they can now target unique demographics of which to serve their adverts to, rather than waste valuble marketing budget on the wrong kind of person.
Example of Social Media Advertising
Peggy owns a pub in the middle of a busy market town in the suburbs of London, which by coincidence sounds a lot like Watford. Peggy wants to promote ‘Ladies Karaoke Night’ which takes place on the first Friday of every month.
Peggy is familiar with social media but isn’t quite sure how to go about advertising on her favourite platforms so gives the experts at Nettl Watford a call. Peggy explains her intentions and offers a reasonable budget of £200 a month to start advertising.
The next obvious factor is attracting customers within a reasonable radius of the actual event venue. To enhance our chances of reaching the locals we can look at targeting women who live or work within 5 kilometers of Peggy’s postcode.